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	<title>Meissner Research Group &#187; Pricing</title>
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	<link>http://www.meiss.com/blog</link>
	<description>Meissner Research Group — Operations Strategy and Pricing Management Blog</description>
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		<title>The Key to Staying on Top: Reevaluation</title>
		<link>http://www.meiss.com/blog/the-key-to-staying-on-top-reevaluation/</link>
		<comments>http://www.meiss.com/blog/the-key-to-staying-on-top-reevaluation/#comments</comments>
		<pubDate>Thu, 20 May 2010 10:25:14 +0000</pubDate>
		<dc:creator>Joern Meissner</dc:creator>
				<category><![CDATA[Pricing]]></category>
		<category><![CDATA[Aggressive Competitor]]></category>
		<category><![CDATA[Customers]]></category>
		<category><![CDATA[Pricing Policy]]></category>
		<category><![CDATA[Reevaluation]]></category>

		<guid isPermaLink="false">http://www.meiss.com/blog/?p=250</guid>
		<description><![CDATA[In a market where timing is everything and prices are constantly shifting, one of the main (and obvious) priorities that executives and managers tend to miss is constant reevaluation. With aggressive competitors ready to move in on your customers, a successful company needs to be constantly aware of what is going on in their markets, [...]]]></description>
		<wfw:commentRss>http://www.meiss.com/blog/the-key-to-staying-on-top-reevaluation/feed/</wfw:commentRss>
		<slash:comments>41</slash:comments>
		</item>
		<item>
		<title>Random House Fears E-Book Price War on iPad</title>
		<link>http://www.meiss.com/blog/random-house-fears-e-book-price-war-on-ipad/</link>
		<comments>http://www.meiss.com/blog/random-house-fears-e-book-price-war-on-ipad/#comments</comments>
		<pubDate>Tue, 30 Mar 2010 11:36:30 +0000</pubDate>
		<dc:creator>Joern Meissner</dc:creator>
				<category><![CDATA[Pricing]]></category>
		<category><![CDATA[Apple]]></category>
		<category><![CDATA[Apple iBookstore]]></category>
		<category><![CDATA[Apple iPad]]></category>
		<category><![CDATA[Customer Retention]]></category>
		<category><![CDATA[Digital Books]]></category>
		<category><![CDATA[Digital Pricing]]></category>
		<category><![CDATA[E-Book Pulishing]]></category>
		<category><![CDATA[E-book Readers]]></category>
		<category><![CDATA[E-Books]]></category>
		<category><![CDATA[Financial Times]]></category>
		<category><![CDATA[Harper-Collins]]></category>
		<category><![CDATA[iBookstore]]></category>
		<category><![CDATA[iPad]]></category>
		<category><![CDATA[Macmillan]]></category>
		<category><![CDATA[Markus Dohle]]></category>
		<category><![CDATA[Price Point]]></category>
		<category><![CDATA[Price War]]></category>
		<category><![CDATA[Pricing Strategy]]></category>
		<category><![CDATA[Publishing]]></category>
		<category><![CDATA[Random House]]></category>

		<guid isPermaLink="false">http://www.meiss.com/blog/?p=237</guid>
		<description><![CDATA[The iPad, Apple’s newest technological wonder, will be released on April 3rd, just a few short weeks from now, but one thing probably missing from its advertised digital bookstore, iBookstore, will be the books from the world’s sales leader in publishing, Random House. In the Financial Times article ‘Random House fears iPad price war’, Random [...]]]></description>
		<wfw:commentRss>http://www.meiss.com/blog/random-house-fears-e-book-price-war-on-ipad/feed/</wfw:commentRss>
		<slash:comments>48</slash:comments>
		</item>
		<item>
		<title>Who Benefits from Bundling?</title>
		<link>http://www.meiss.com/blog/who-benefits-from-bundling/</link>
		<comments>http://www.meiss.com/blog/who-benefits-from-bundling/#comments</comments>
		<pubDate>Tue, 23 Mar 2010 09:38:27 +0000</pubDate>
		<dc:creator>Joern Meissner</dc:creator>
				<category><![CDATA[Pricing]]></category>
		<category><![CDATA[Add-On]]></category>
		<category><![CDATA[Anthony Tjan]]></category>
		<category><![CDATA[Bundling]]></category>
		<category><![CDATA[Cruise Package]]></category>
		<category><![CDATA[Customer Retention]]></category>
		<category><![CDATA[Fast Food Restaurants]]></category>
		<category><![CDATA[Harvard Business Review]]></category>
		<category><![CDATA[HBR]]></category>
		<category><![CDATA[Price]]></category>
		<category><![CDATA[Price Point]]></category>
		<category><![CDATA[Pricing Strategy]]></category>
		<category><![CDATA[Value Pricing]]></category>
		<category><![CDATA[Value Selling]]></category>

		<guid isPermaLink="false">http://www.meiss.com/blog/?p=232</guid>
		<description><![CDATA[Bundling is the act of grouping services and products together to create a new price point. This technique is common in most industries, but the question remains of whether the buyer or the seller actually benefits more from the bundling itself. In the recent article ‘The Pros and Cons of Bundling’ by Anthony Tjan (The [...]]]></description>
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		<slash:comments>42</slash:comments>
		</item>
		<item>
		<title>The Economics of E-Book Publishing</title>
		<link>http://www.meiss.com/blog/the-economics-of-e-book-publishing/</link>
		<comments>http://www.meiss.com/blog/the-economics-of-e-book-publishing/#comments</comments>
		<pubDate>Wed, 17 Mar 2010 15:28:46 +0000</pubDate>
		<dc:creator>Joern Meissner</dc:creator>
				<category><![CDATA[Pricing]]></category>
		<category><![CDATA[Amazon]]></category>
		<category><![CDATA[Apple]]></category>
		<category><![CDATA[Apple iPad]]></category>
		<category><![CDATA[Barnes and Noble]]></category>
		<category><![CDATA[Books]]></category>
		<category><![CDATA[Borders]]></category>
		<category><![CDATA[Demand]]></category>
		<category><![CDATA[E-Book Pricing]]></category>
		<category><![CDATA[E-Book Publishing]]></category>
		<category><![CDATA[E-Books]]></category>
		<category><![CDATA[E-Publishing]]></category>
		<category><![CDATA[E-Readers]]></category>
		<category><![CDATA[Elasticity]]></category>
		<category><![CDATA[iPad]]></category>
		<category><![CDATA[iTunes]]></category>
		<category><![CDATA[Kindle]]></category>
		<category><![CDATA[Macmillan]]></category>
		<category><![CDATA[Motoko Rich]]></category>
		<category><![CDATA[New York Times]]></category>
		<category><![CDATA[NYT]]></category>
		<category><![CDATA[Paying for Content]]></category>
		<category><![CDATA[Price]]></category>
		<category><![CDATA[Publishing]]></category>
		<category><![CDATA[Sony]]></category>
		<category><![CDATA[United States]]></category>
		<category><![CDATA[USA]]></category>

		<guid isPermaLink="false">http://www.meiss.com/blog/?p=218</guid>
		<description><![CDATA[Customers have a habit of demanding lower prices, especially when they believe a product’s price represents a huge profit for the company. The case in point here is e-books, just one of many digital products facing the e-pricing dilemma. In recent weeks, thanks to the soon-to-be-released Apple iPad, five of the six major publishers banded [...]]]></description>
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		<slash:comments>116</slash:comments>
		</item>
		<item>
		<title>Basic Pricing Strategies and when to use them</title>
		<link>http://www.meiss.com/blog/basic-pricing-strategies-and-when-to-use-them/</link>
		<comments>http://www.meiss.com/blog/basic-pricing-strategies-and-when-to-use-them/#comments</comments>
		<pubDate>Tue, 02 Mar 2010 12:50:01 +0000</pubDate>
		<dc:creator>Joern Meissner</dc:creator>
				<category><![CDATA[Pricing]]></category>
		<category><![CDATA[Competition]]></category>
		<category><![CDATA[Customer Retention]]></category>
		<category><![CDATA[Lifecycle]]></category>
		<category><![CDATA[Neutral Pricing]]></category>
		<category><![CDATA[Neutral Pricing Strategy]]></category>
		<category><![CDATA[Penetration]]></category>
		<category><![CDATA[Penetration Pricing]]></category>
		<category><![CDATA[Penetration Pricing Strategy]]></category>
		<category><![CDATA[Penetration Strategy]]></category>
		<category><![CDATA[Pricing Strategy]]></category>
		<category><![CDATA[Product Lifecycle]]></category>
		<category><![CDATA[Skimming]]></category>
		<category><![CDATA[Skimming Pricing]]></category>
		<category><![CDATA[Skimming Pricing Strategy]]></category>
		<category><![CDATA[Skimming Strategy]]></category>
		<category><![CDATA[Strategy]]></category>
		<category><![CDATA[Success]]></category>

		<guid isPermaLink="false">http://www.meiss.com/blog/?p=206</guid>
		<description><![CDATA[There are three basic pricing strategies: skimming, neutral, and penetration. These pricing strategies represent the three ways in which a pricing manager or executive could look at pricing. Knowing these strategies and teaching them to your sales staff, and letting them know which one they should be using, allows for a unity within the company [...]]]></description>
		<wfw:commentRss>http://www.meiss.com/blog/basic-pricing-strategies-and-when-to-use-them/feed/</wfw:commentRss>
		<slash:comments>6</slash:comments>
		</item>
		<item>
		<title>The Price of the Digital Revolution</title>
		<link>http://www.meiss.com/blog/the-price-of-the-digital-revolution/</link>
		<comments>http://www.meiss.com/blog/the-price-of-the-digital-revolution/#comments</comments>
		<pubDate>Wed, 24 Feb 2010 18:05:06 +0000</pubDate>
		<dc:creator>Joern Meissner</dc:creator>
				<category><![CDATA[Pricing]]></category>
		<category><![CDATA[Amazon Kindle]]></category>
		<category><![CDATA[Apple]]></category>
		<category><![CDATA[Apple iPad]]></category>
		<category><![CDATA[Apple iTunes]]></category>
		<category><![CDATA[Brian Stelter]]></category>
		<category><![CDATA[Circuit City]]></category>
		<category><![CDATA[Demand]]></category>
		<category><![CDATA[Digital Pricing]]></category>
		<category><![CDATA[E-Commerce]]></category>
		<category><![CDATA[E-Products]]></category>
		<category><![CDATA[Elasticity]]></category>
		<category><![CDATA[iPad]]></category>
		<category><![CDATA[iTunes]]></category>
		<category><![CDATA[Kindle]]></category>
		<category><![CDATA[Music]]></category>
		<category><![CDATA[Nook]]></category>
		<category><![CDATA[Paying for Content]]></category>
		<category><![CDATA[Price Point]]></category>
		<category><![CDATA[Revenue Optimization]]></category>
		<category><![CDATA[Television]]></category>
		<category><![CDATA[Times Reader]]></category>
		<category><![CDATA[TV Episodes]]></category>
		<category><![CDATA[TV Series]]></category>

		<guid isPermaLink="false">http://www.meiss.com/blog/?p=203</guid>
		<description><![CDATA[While it’s common knowledge that the music industry was forever altered when iTunes, with its over 125 million customers, came onto the scene and allowed music fans to download songs for only 99 cents. In the past few years, it was the publishing world that has been changed, with digital book eaders like the Kindle [...]]]></description>
		<wfw:commentRss>http://www.meiss.com/blog/the-price-of-the-digital-revolution/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>Why there are no Winners in a Price War (other than the customer)</title>
		<link>http://www.meiss.com/blog/why-there-are-no-winners-in-a-price-war/</link>
		<comments>http://www.meiss.com/blog/why-there-are-no-winners-in-a-price-war/#comments</comments>
		<pubDate>Tue, 23 Feb 2010 11:18:32 +0000</pubDate>
		<dc:creator>Joern Meissner</dc:creator>
				<category><![CDATA[Pricing]]></category>
		<category><![CDATA[Competition]]></category>
		<category><![CDATA[Customer]]></category>
		<category><![CDATA[Customer Retention]]></category>
		<category><![CDATA[Inventory]]></category>
		<category><![CDATA[Penetration]]></category>
		<category><![CDATA[Penetration Pricing]]></category>
		<category><![CDATA[Penetration Pricing Strategy]]></category>
		<category><![CDATA[Penetration Strategy]]></category>
		<category><![CDATA[Price War]]></category>
		<category><![CDATA[Pricing Strategy]]></category>
		<category><![CDATA[Strategy]]></category>
		<category><![CDATA[Success]]></category>

		<guid isPermaLink="false">http://www.meiss.com/blog/?p=176</guid>
		<description><![CDATA[In a price war, where competitors with similar products, designs, and incentives compete for customers by having the lowest price, the only person that wins is the customer. Always. When allowing your sales staff to use price as their main tool to meet quotas for the month, week, or even year, you, as the executive, [...]]]></description>
		<wfw:commentRss>http://www.meiss.com/blog/why-there-are-no-winners-in-a-price-war/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>The New York Times: Internal Struggle over Pricing of iPad Edition</title>
		<link>http://www.meiss.com/blog/new-york-times-internal-struggle-over-pricing-of-ipad-edition/</link>
		<comments>http://www.meiss.com/blog/new-york-times-internal-struggle-over-pricing-of-ipad-edition/#comments</comments>
		<pubDate>Fri, 19 Feb 2010 10:38:34 +0000</pubDate>
		<dc:creator>Joern Meissner</dc:creator>
				<category><![CDATA[Pricing]]></category>
		<category><![CDATA[Apple iPad]]></category>
		<category><![CDATA[Content]]></category>
		<category><![CDATA[Digital]]></category>
		<category><![CDATA[Digital Pricing]]></category>
		<category><![CDATA[iPad]]></category>
		<category><![CDATA[Media]]></category>
		<category><![CDATA[New York Times]]></category>
		<category><![CDATA[Online]]></category>
		<category><![CDATA[Paying for Content]]></category>
		<category><![CDATA[Scott Heekin-Canedy]]></category>
		<category><![CDATA[Subscription Fee]]></category>
		<category><![CDATA[Web]]></category>

		<guid isPermaLink="false">http://www.meiss.com/blog/?p=162</guid>
		<description><![CDATA[The New York Times may be the world’s most recognized newspaper, but even they cannot withstand the changing times forced upon the journalism sector by the internet. With free news available to all online, newspapers are trying to find a way to remain both relevant and profitable. According to the report ‘Turf War at the [...]]]></description>
		<wfw:commentRss>http://www.meiss.com/blog/new-york-times-internal-struggle-over-pricing-of-ipad-edition/feed/</wfw:commentRss>
		<slash:comments>2</slash:comments>
		</item>
		<item>
		<title>The Life Cycle of Products</title>
		<link>http://www.meiss.com/blog/the-life-cycle-of-products/</link>
		<comments>http://www.meiss.com/blog/the-life-cycle-of-products/#comments</comments>
		<pubDate>Tue, 16 Feb 2010 15:23:54 +0000</pubDate>
		<dc:creator>Joern Meissner</dc:creator>
				<category><![CDATA[Pricing]]></category>
		<category><![CDATA[Apple]]></category>
		<category><![CDATA[Apple iPod]]></category>
		<category><![CDATA[Competition]]></category>
		<category><![CDATA[Decline Period]]></category>
		<category><![CDATA[Decline Phase]]></category>
		<category><![CDATA[Decline Product]]></category>
		<category><![CDATA[Decline Stage]]></category>
		<category><![CDATA[Emerging Period]]></category>
		<category><![CDATA[Emerging Phase]]></category>
		<category><![CDATA[Emerging Product]]></category>
		<category><![CDATA[Emerging Stage]]></category>
		<category><![CDATA[Growth Period]]></category>
		<category><![CDATA[Growth Phase]]></category>
		<category><![CDATA[Growth Product]]></category>
		<category><![CDATA[Growth Stage]]></category>
		<category><![CDATA[iPod]]></category>
		<category><![CDATA[Life Cycle]]></category>
		<category><![CDATA[Mature Period]]></category>
		<category><![CDATA[Mature Phase]]></category>
		<category><![CDATA[Mature Product]]></category>
		<category><![CDATA[Mature Stage]]></category>
		<category><![CDATA[Optimization]]></category>
		<category><![CDATA[Product Life Cycle]]></category>
		<category><![CDATA[Strategy]]></category>
		<category><![CDATA[Success]]></category>

		<guid isPermaLink="false">http://www.meiss.com/blog/?p=153</guid>
		<description><![CDATA[To understand how to best set prices, manager first must understand that all products go through four distinct periods in their life cycles: emerging, growth, mature, and decline. Emerging products have just been released to the public; perhaps they’re even in trial form and only available to select customers. During the next period of growth, [...]]]></description>
		<wfw:commentRss>http://www.meiss.com/blog/the-life-cycle-of-products/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>Double Cheeseburger Pricing at Burger King</title>
		<link>http://www.meiss.com/blog/double-cheeseburger-pricing-at-burger-king/</link>
		<comments>http://www.meiss.com/blog/double-cheeseburger-pricing-at-burger-king/#comments</comments>
		<pubDate>Tue, 09 Feb 2010 11:00:38 +0000</pubDate>
		<dc:creator>Joern Meissner</dc:creator>
				<category><![CDATA[Pricing]]></category>
		<category><![CDATA[Burger King]]></category>
		<category><![CDATA[Discount Pricing]]></category>
		<category><![CDATA[Double Cheeseburger]]></category>
		<category><![CDATA[Fences]]></category>
		<category><![CDATA[MDonald’s]]></category>
		<category><![CDATA[Michael Seid]]></category>
		<category><![CDATA[Restriction-Free Pricing]]></category>
		<category><![CDATA[Value Menu]]></category>

		<guid isPermaLink="false">http://www.meiss.com/blog/?p=142</guid>
		<description><![CDATA[Franchises have long held the power when it comes to pricing, but after a ruling in 2008 that opened the door for more pricing mandates by corporations, Burger King and several other companies have decided that pricing is their concern and should be under their control. The current argument between Burger King and its franchise [...]]]></description>
		<wfw:commentRss>http://www.meiss.com/blog/double-cheeseburger-pricing-at-burger-king/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
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